This piece in The Huffington Post by Marc Gunther highlights a really exciting trend in the water sector around the convergence of business and provision of safe water. This is an issue we have been working on since 2003, and we have been excited to partner with many of the organizations he cites, including the Global Water Challenge, WaterHealth International, and the Coca-Cola Company.
Gunther addresses what has been a controversial polemic between water as a resource versus water as a human right and makes the argument that treating water as a resource for those who can afford to pay will make it more readily accessible to those who can’t. He brings up some great points, and I wanted to add some of our reflections on the true cost of water faced by those who are often qualified as too poor to pay.
It might be possible that a government would cross-subsidize water, charging wealthier customers more and poorer customers less, but this is different from charging nothing at all. There are a few problems with any system, public or private, that provides water for free to a large segment of the population: First it eliminates the interest of entrepreneurs, distributors, innovators and investors to find cheaper and more reliable ways to make water available to those who need it most.
In India, an estimated 600 million people lack access to safe drinking water, and 1,600 people die every day there due to water-borne diseases. Given that 80% of India’s population lives on less than $2 dollars per day, one could say that these people can’t afford to pay for water and should get it for free. Though these people may all deserve to get safe reliable water for free, there is no government, donor or technology that we have ever seen that can solve this problem with free water, even if all the wealthy Indians were willing to pay more for their water and pay their water bills on time. Even those who don’t pay for water with money, do pay in lost time and lost wages due to health impacts. As a result, these individuals are forced to make trade-offs between working and collecting water, or paying for water or paying for healthcare They also often do pay in cash (at high rates) for more reliable water that what they get from “free†public services. Unfortunately, this happens often through more “unofficial†or “informal†channels and so is not well documented.
Second, water is a precious and increasingly scarce resource, and one on which life depends. Undervalued water will lead to wasted water, a point that Gunther addresses. Those living on less than $2 a day are acutely aware of this, especially since most of them pay a significant portion of their incomes for intermediate access to water that has to be treated at home, often using methods like boiling, which are slow and expensive. So finding a fair price for water and investing in improved quality and distribution could lower the cost for end-users who now often pay twice: once for the water, and again to treat it. If governments had greater confidence that they could rely on revenues for water that they distribute, they would perhaps be more willing to invest in improved infrastructure, and in reducing the significant leakage that leads to massive losses of water in urban water systems.
So I would argue that we should go even further when we argue that water should be treated as a resource – not so that it can be made available for free to those who can’t afford it, but rather so that the greatest entrepreneurs and innovators in the world, including some of the companies mentioned, can see their way to making the unmet needs of over a billion people their top priority for social and business reasons. This will mean making water safe, reliable, and perhaps most importantly, affordable for all.

YES. I would just add one quick shout out to the notion of sustainability - not just technical but financial and social as well. I argue that in many cases sustainability writ large occurs when traditional development work meets capitalism. By this I am not supporting a “profit uber alles” approach but rather lauding decentralized ownership in its many forms public and private. Water systems, partly because of the complicated social externalities associated with the issue, need to be in the hands of elected people, at different levels of government.
The distributed water purification and distribution technologies that Acumen and others support are particularly salient examples of this emerging approach.
We need more of it. Let’s consider loaning 500,000 women in the developing world $20 each to hand-make and sell soap to their communities. Let’s consider loaning 500,000 villagers $200 each to establish each one as a marketer and constructor of pit latrines. Then let’s franchise each one of those micro-enterprises. Millions of socially beneficial jobs are created, rates of diarrheal disease transmission are slashed, and the electeds overseeing the whole process can redeploy resources to expenditures which add more value to an economy and society than taking care of their citizens who are sick and dying from waterborne diseases which are preventable.
Reply to John OldfieldJohn,
Reply to Yasmina ZaidmanThanks for your comment. We have seen some headway in micro-finance being used for drinking water and sanitation, and I know WaterPartners International is doing some great work in this area in India, but we would love to get more ideas on how to empower smaller-scale entreprenuers through availability of capital.